Monday, July 18, 2011

Product Review; "Jack Black Intense Therapy Lip Balm"

Made for the man who despises frills, Jack Black was born of cosmetic company veterans looking to build a brand that addressed men's issues and avoided their frustrations.

If there's one thing that has always bugged me about lip balm it's that it constantly has to be reapplied. However thick it may be at first application, doing a few swipes during the day seems innevitable to keep chapping at bay. Though, familiar, frequent reapplication inducing, greasy ingredients like Petrolatum and Beeswax are NOWHERE to be found in Jack Black Intense Therapy Lip Balm.

Instead, we find ample amounts of Shea Butter, Avocado Oil, and Vitamin E to soothe, calm and hydrate lips all day in a concentrated form that is anything but "greasy". This surprisingly rich formula, melts onto lips from even the smallest amount applied then grabs hold as it sinks in to create a protective barrier that is smooth, not sticky.

Each tube is small enough to fit in your pocket, loaded up with broad spectrum SPF 25 and comes in 5 different formulas to address any specific concern. Try Grapefruit and Ginger to refresh windburned lips or Natural Mint and Shea Butter to help freshen breath.

But regardless of the variety you choose, each is so potent in enough moisture to grip even the roughest lips without shining, slipping or wearing down too soon. Especially if you hate reapplying as much as I do.

Jack Black Intense Therapy Lip Balm; $7.50

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