Monday, September 13, 2010
Beauty Breakdown; "Z Spoke by Zac Posen SS11"
Getting the title of "Official Makeup of Fashion Week" for the second year in a row goes to Maybelline New York, a drugstore makeup brand best known for the cult mascara GreatLash. But this season, the familiar pink tube with the lime green wand was nowhere to be found as chief makeup artist for Maybelline, Charlotte Willer was grabbing for the newest tube in the brands line; Volume Express The Falsies Mascara. A new item designed to give lashes a bold, extreme density and length.
The mascara was utilized to finish a look that was just as extreme featuring bold colors and textures from another product in the Maybelline line; Eyestudio Color Plush Silk Eyeshadow. Coming in a variety of color combinations, Charlotte used the boldest tones in a winged shape across the eyelid and stretching out to the temples. Sometimes, even beyond.
Zac Posen created the ready-to-wear line Z Spoke as an alternative to his namesake brand which is sold as a major coutre line. But his sense of fashion is certainly not lost on this collection. Colors in bold tones and patterns were obviously the inspiration for the makeup and Charlotte did an excellent job of interpreting these frivolous frocks into an eccentric beat.
The makeup looks backstage had a consistent inconsistency, where no two were alike, but yet all seemed to go very well together. Some artists used bold neutrals, some used bold primaries, and other reached for bold metallics. You can see where I'm going here.
As a base, to give skin an even tone and luminous finish, each artist prepped with Dream Liquid Mousse Foundation. Set with minimal powder, the base glowed along with the colors beaming off the eyes.
Lips were drenched in moisture and color with Colour Sensational Lipcolor in shades specifically created for the runways this season. No definite word if they'll make the transition from catwalk to sidewalk.
As a side note, I was impressed to see Schwartkopf backstage doing hair as I have become quite enamoured with products from the company's got2be line. Including 2 Sexy Hairspray, Smooth Operator Hair Spray and Fat-tastic Root-Boosting Spray. All found here.